Our fireplace installation packages take the hassle out of finding a certified engineer, giving you everything you need in one straightforward service.
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Explore our full range of gas and electric fires, surrounds and fireplaces at our showrooms.
Free UK Mainland Delivery FREE delivery to all UK mainland postcodes on all Direct Fireplaces orders.
Non-Mainland Locations Low-cost delivery applies to Northern Ireland, Isle of Wight, Isle of Man, Channel Islands and other offshore areas. Charges are confirmed after ordering. Free delivery to a mainland shipping agent is available.
Delivery Times Are Estimates Estimated delivery dates are shown on product pages. These are not guaranteed and may change due to supplier or network delays. We’ll keep you updated.
Parcel vs Pallet Delivery Most gas and electric fires are delivered by parcel courier. Larger items arrive via pallet delivery using a large vehicle.
Access & Kerzside Delivery Pallet deliveries are kerbside only and require suitable access. If access is restricted and not advised in advance, re-delivery charges may apply.
Check Goods Promptly Inspect items on delivery and report any visible damage immediately. All goods must be checked again within 48 hours.
Do Not Book Installers Early Please wait until your goods have arrived and been checked before booking any installers, plumbers or fitters.
Transform your living space into a haven of warmth and style with the Pureglow XP10 electric fireplace suite. This exquisite slimline fire surround is the epitome of contemporary aesthetics, perfectly suited for modern homes where space is a precious commodity. Available in two captivating colours, Slate Grey and Studio White, this fireplace suite effortlessly combines minimalist design with a touch of sophistication.
Complementing the sleek surround is the remarkable Chloe Illusion electric fire by Pureglow. With three stunning finish options to choose from - black, highlighted, or polished - the Chloe fire is not only visually striking but also eco-friendly, boasting Ecodesign compliance.
Equipped with electronic temperature control, the Chloe fire allows you to customise your ideal ambience with ease. Its 7-day, 24-hour programmable timer grants you complete control over when your fire crackles to life, setting the perfect atmosphere for any occasion. The adaptive start control ensures a cosy room awaits you upon your return, while the open window detection feature automatically adjusts the flame picture when a sudden draft is detected.
Prepare to be mesmerised by the adjustable flame picture, which adds a touch of enchantment to your living space. Whether you desire a gentle flicker or a roaring blaze, the Chloe fire offers flexibility to suit your mood and preferences.
Slimline fire surround available in Slate Grey and Studio White
Chloe electric fire with black, highlighted, or polished finish options
Ecodesign compliant
Electronic temperature control
7-day, 24-hour programmable timer
Adaptive start control
Open window detection
Adjustable flame picture
Find the perfect fireplace for your home at our showrooms
Explore more fireplaces, fires and fire surrounds at our Cheadle, Bromsgrove and Stockport showrooms.
Our "Free Delivery" is a one-man service. The goods will arrive on a lorry that is about the size of a fire engine. (Please let us know in advance if you have restricted access or other local issues that could affect delivery).
The lorry has a tail lift that allows the driver to get the item(s) off the vehicle. The order will be packed and secured onto a pallet and the driver will have a pallet truck. He'll be able to wheel this as close as possible to your property. The pallet truck can only be wheeled over a finished surface so it's not possible to wheel it over a gravelled drive, steps, steep slopes for example. The pallets are normally about 1m wide so this is the minimum width gate they can fit through. Please note that the driver is not insured to unpack or carry the item(s) into your house.
Fitting Kits and Liner Packs might arrive separately by courier delivery on the same day unless specified/requested in advance. An email confirmation will be sent if this is the case.
If the goods are showing 48hr delivery, then this is the quickest time we're able to deliver these items (We do not deliver at weekends). You'll be asked to select a delivery date when purchasing the goods. Please note that if you live offshore these dates do not apply as it will take us slightly longer to get the goods to you and we will contact you directly.
Please note that it is an all-day delivery service which is generally from 9 am – 6 pm Monday to Friday. Delivery Depots, if they have the facility, will text in advance but as the vans do multiple runs a day you might not receive a text until the afternoon if this service is available.
Due to current pallet network pressures mainly due to driver shortages we cannot guarantee delivery on your chosen day but will do our best to communicate this as soon as we are made aware by the carriers.
PLEASE NOTE THAT WE STRONGLY ADVISE THAT YOU DO NOT BOOK ANY CONTRACTORS, PLUMBER’S, OR FITTERS UNTIL YOU HAVE RECEIVED YOUR GOODS AS UNEXPECTED DELAYS CAN OCCUR.
Answer by: Lucy Riley (Admin) on 20 Jul 2023, 13:16
What is the material of the surround and mantel? Also the description says the colours are grey and white but it's not clear from the picture which bits are grey and which white?
Question by: Stove on 7 Oct 2021, 15:34
Hi there , thanks for getting in touch. The material is an mdf with a painted finish. It's a combined grey and white finish - so not brilliant white, it has a grey hue. I hope this helps?
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